New York, New York
Johanna Peet started Peet Rivko because she wanted a natural alternative for sensitive skin. Their plant-based formulas are simple, calming, and restorative: each ingredient is carefully selected for its soothing and non-toxic properties. This means zero toxins: no parabens, sulfates, phthalates, PEGs, phenoxyethanol, silicones, or petroleum. Peet Rivko's formulas are also free of harsh actives, fragrance, and well-known irritants like essential oils, nut oils, limonene, and floral extracts. These ingredients are commonly found in natural skincare products but are often sensitizing and problematic for sensitive skin.